Welcome everyone to the Market and Customer Insights Masterclass! This group is your "home base" of all the course materials, information, and updates.
Each week, the course will have the following format:
- Each Monday April 4th our Masterclass leader @Chad Eckes will post the learning-session lecture, associated resources (like articles, templates or examples) and your assignment for the week.
- Be sure to check in regularly! We recommend adding a calendar hold for yourself at the same time each week as a reminder.
- We will be here as your accountability partners as well, so don't be surprised if you get a lil' poke from us to point you towards assignments you might have missed.
- You'll have the week to complete each assignment and post back to the group page.
- This is a collaborative learning program! So in order to "complete" the week, you must post your finished assignment as a comment to that week's thread.
- You must also offer feedback to at least one of your peers on their work.
- Pro tip: There's no penalty for submitting assignments late. But falling behind will give you less value, because fewer of your peers will be active in the previous assignments' discussion thread and you'll end up with less feedback on your work.
- If you follow along with each week's assignment, you will also walk away with a research deliverable to add value to your work and organization. At the completion of the six weeks, we'll have a "graduation" (and you'll have a shiny new badge on your profile for completing the course!).
Questions? Comments? Concerns? Cheesy jokes? You know where to find us.
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Georgina Donahue
Director of Community
Pragmatic Institute
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