Define Your Audience: Determine who will use and view the roadmap and map their unique needs, priorities and interest areas.  

Collect Inputs: Look at your previous work on market problems, the opportunity scoring table and the Strategy Matrix to identify which projects will appear in your roadmap. 

Create the Structure: Decide on the format of the roadmap that best suits your audience and the type of product. Tools like Aha and Jira are popular but be cautious with feature-based templates. 

Articulate Vision & Goals: Clearly define what you aim to achieve with the product in the long term. Break down the vision into goals that are specific, achievable, relevant, and time-bound (SMART). 

Establish a Timeline: Set timeframes that are not too granular. Organize the roadmap by quarters rather than months or days to avoid over commitment and maintain flexibility. 

Communicate and Iterate: Before finalizing the roadmap, review it with key stakeholders. Be open to feedback and ready to make adjustments before getting agreement. Present the final roadmap to all relevant stakeholders. Position it as a predictive tool subject to change, not a fixed commitment.  

Update Regularly: Decide on a regular interval for updating the roadmap. This could be quarterly or as needed based on significant changes in strategy, market conditions, or technology advancements.